The inaugural Singapore Tennis Open (STO) 2025 is set to dazzle tennis enthusiasts with its blend of top-tier competition and innovative brand collaborations. Scheduled from 27 January to 2 February at the Kallang Tennis Hub, the tournament has partnered with prominent global brands, elevating its debut year to international prominence.
A Stellar Lineup of Sponsors
Turkish Airlines, the tournament’s Official Airline, will ensure players travel in style while offering fans unique opportunities. The STO Singles Champion will win a pair of Business Class round-trip tickets to any destination worldwide, while Doubles Champions will receive one Business Class round-trip ticket each. Additionally, two lucky fans will win round-trip tickets to Istanbul or Melbourne on the tournament’s final day, courtesy of Turkish Airlines.
Ümit Develi, Turkish Airlines Vice President of Asia & Far East, remarked, “This collaboration celebrates a shared passion for connecting people and places, just as tennis connects fans and players around the globe. We’re glad to be part of this world-class event.”
ASICS Brings Style and Performance
As the Official Apparel and Footwear partner, ASICS will outfit ball kids, officials, and umpires in its high-performance gear, underscoring the brand’s commitment to tennis and its philosophy of promoting a “sound mind, sound body.”
Yogesh Gandhi, Managing Director of ASICS Asia, stated, “We are thrilled to support the inaugural Singapore Tennis Open by providing our apparel and footwear, while championing the sport of tennis in Singapore.”
Polestar Drives Sustainability
The Official Electric Vehicle partner, Polestar, will provide sustainable transportation for players and officials with its fleet of Polestar 2 fastbacks and Polestar 4 SUV coupés. Fans can also get up close with Polestar’s cutting-edge EVs at an exclusive showcase at Kallang Wave Mall.
Adele Lee, Assistant General Manager of Wearnes Automotive, shared, “Polestar is proud to support this prestigious event, further cementing our commitment to sustainable electric mobility.”
Fan-Centric Experiences
With 11 sponsors supporting the STO 2025, the event is not just about tennis; it’s a celebration of sport, lifestyle, and community. According to Daryl Yeo, Chief Operating Officer at Kallang Alive Sport Management, the tournament aims to deliver engaging fan experiences through unique sponsor activations and the Carnival of Tennis, which will feature exciting activities for all ages.
Tennis fans can enjoy two days of free qualifying matches on 25 and 26 January, followed by seven days of main-draw action from 27 January to 2 February. The tournament coincides with the Year of the Snake celebrations, making it a perfect outing for family and friends.
Don’t miss the chance to witness world-class tennis while experiencing the seamless fusion of sport, lifestyle, and sustainability at the Singapore Tennis Open 2025!
