The 2025-26 NBA season tips off a brand-new chapter in basketball entertainment. For the first time, Filipino fans can watch every NBA game live across multiple platforms. Amazon Prime Video joins Cignal and NBA League Pass as official broadcast partners, expanding accessibility and ensuring fans never miss a moment of the action.

The opening week lineup is packed with marquee matchups that set the tone for the year ahead. It begins with the Oklahoma City Thunder’s championship ring ceremony, followed by two blockbuster rematches: the Boston Celtics versus the New York Knicks in the East, and the Los Angeles Lakers versus the Minnesota Timberwolves in the West.

A new way to experience the NBA

This season signals a major shift in how basketball fans can experience the league. With Amazon Prime Video entering the fold, the NBA continues to innovate in delivering its games to global audiences. Filipino fans now have more flexibility than ever — whether streaming on mobile devices or tuning in via Cignal or NBA League Pass.

Beyond accessibility, this change underscores the NBA’s focus on fan experience. Every live broadcast and replay will bring fans closer to the players, stories, and rivalries that define each season. The inclusion of Amazon Prime Video reflects the league’s ongoing effort to adapt to the evolving ways fans consume content worldwide.

The development also represents a significant win for Filipino basketball followers. For the first time, every single NBA game will be available for streaming — a breakthrough moment for one of the sport’s most passionate fan bases.

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Parity and power shape the new season

The 2025-26 season is expected to be one of the most unpredictable yet. The Oklahoma City Thunder’s 2025 title made them the seventh different champion in as many years, signaling an era of unprecedented parity. Every team now believes it has a legitimate shot at the Larry O’Brien Trophy, with competition across conferences tighter than ever.

This balance of power also highlights the NBA’s growing depth of talent. From rising young stars to seasoned veterans, teams are loaded with players capable of changing games in an instant. Fans can expect faster pacing, higher scoring, and no shortage of highlight moments from the league’s brightest names.

As the action unfolds, each game will carry extra weight. For the Thunder, defending the crown won’t be easy. For the Celtics, Knicks, Lakers, and Timberwolves, opening week offers a statement-making opportunity — one that could set the tone for a long and thrilling season ahead.

The NBA 2025-26 season is more than just a tip-off — it’s the start of a new way to experience the game, bringing excitement, parity, and access together like never before.